Institutional Analysis and Strategic Planning: Discovery audit; creation of long- and short-term communications strategies, plans, and timelines; executive counsel on audience, brand-building, and internal communications and management

Media Relations: Creation and implementation of press campaigns; development and communication of full range of press materials; introduction and connection to extensive global roster of media contacts; news story development and placement 

Brand Development: Development and communication of key brand messages; strategic counsel on interpretation and cross-platform use

Events Management: Conceptualization and implementation of large- and small-scale press events, trips, briefings, and meetings; executive counsel on non-media-related events for both internal and external audiences   

Digital Communications and Social MediaStrategies for building online profile, presence, and audience base; counsel on mix of digital and social media platforms and uses 

Marketing and Advertising Consultation: Strategic counsel on the approach, timing, and language for all externally-facing materials; counsel on overarching marketing and advertising strategies, plans, and ad buys 

Crisis Management: Emergency support for existing or potentially complicated, difficult, and unexpected scenarios, both internal and external